Owning The Smokies by Vernon Corum
A practical, market-aware look at what it means to own, understand, and succeed in the Smoky Mountains.
Inside the Book
What You'll Learn
Smoky Mountain Market Insight
Understand what makes this market unique and where the real opportunities exist.
Ownership Perspective
What it actually looks like to own and operate in the Smokies—beyond the numbers.
Investment Thinking
Frameworks for evaluating deals, understanding returns, and avoiding pitfalls.
Regional Understanding
Why location, guest experience, and market awareness matter more than anything.
About the Author
Vernon Corum
Vernon Corum brings a unique perspective to the Smoky Mountain market—combining real estate insight, operational experience, and a genuine connection to the region. His work helps readers see beyond the surface of vacation rental investing.
Whether you're a first-time visitor curious about ownership or an experienced investor looking for better information, this book offers a grounded, practical perspective on what it takes to succeed in the Smokies.